HOME  → POSTS  → 2004

Apple+HP: Stunning The World

Apple325 words2 minutes to read

I first came across news that Apple and HP were teaming up to release an HP-branded iPod over the summer from Douglas Bowman’s site, Stop Design.

I then decided to read more about it at some of the Mac News sites. I must admit that I was suprised to hear something like this, but I laughed so hard I almost fell out of my chair when I read this over at As the Apple Turns:

And when we say “stunned the world,” believe it: faithful viewer Mike referred us to a New York Times article which describes Microsoft as the proverbial deer in the headlights yesterday: “Thursday the company appeared unprepared for the Apple-Hewlett agreement, which clearly stung Microsoft executives.”

How unprepared, you ask? So unprepared that the company actually said the deal would “limit choice and harm consumers” because it didn’t have time to realize just how butt-stupid that sounds coming from freakin’ Microsoft. (“Justice Department? What Justice Department?”)

Whether or not you even care about Macs, As the Apple Turns is a great, entertaining read. Here’s another recent “article” related to the Apple+HP deal…

Carly (HP’s CEO): Yeah, we thought so. Also, we don’t want them to be white.

Steve Jobs: No white?

Carly: Right. In order to match our other products, we need them to be HP Blue.

[She hands him a color swatch which matches the prototype shown at MacMinute as pointed out by faithful viewer The Professor.]

Steve: I once saw a dead body this color.

Carly: Hey, who hasn’t? That’s why it tests so well among our target market. Lastly, we want to take the Apple logo off the back and replace it with the HP logo, just so any customers not tipped off by the delicate corpse-like hue and the catchy name will be sure to understand that this is an HP product, even though all we’re doing is changing the name and the color of the plastic.\

Ryan Parman

is an engineering manager with over 20 years of experience across software development, site reliability engineering, and security. He is the creator of SimplePie and AWS SDK for PHP, patented multifactor-authentication-as-a-service at WePay, defined much of the CI/CD and SRE disciplines at McGraw-Hill Education, and came up with the idea of “serverless, event-driven, responsive functions in the cloud” while at Amazon Web Services in 2010. Ryan's aptly-named blog, , is where he writes about ideas longer than . Ambivert. Curious. Not a coffee drinker.